JAKARTA (Reuters Life!) - Indonesian Muslims struggling to balance work with the holy fasting month of Ramadan are relying on special cellphones to help them keep the faith.
Islamic gadgets are especially popular in Indonesia, the world's most populous Muslim country, during Ramadan, when religious fervor is high and devout Muslims abstain from food, drink, profanities and sexual activities from dawn-to-dusk.
The green-and-white limited edition Hidayah phone, which means divine guidance in Arabic, sounds the "azan" call to prayer five times a day as well as the bang of the traditional bedug drum used at sunset to signal the end of the fast.
It also wakes Muslims up with religious songs before the dawn prayers so they can eat a final meal.
"At work, I missed praying sometimes because I lost track of time, and the city's noise buries the sound of the bedug. But with this phone I don't miss anything," said Donny Meirawan, a 35-year-old Muslim who works for a manufacturing firm.
The phone's wallpaper includes a picture of Jakarta's grand mosque and digital Koranic verses, as well as a qiblah, or an indicator that points the direction of the Kabaa in Mecca, Saudi Arabia, the black stone structure Muslims around the world turn to during prayer.
The phone is also embedded with software that enables users to download Islamic music and pictures in no time, said Sharif Lukman of Bakrie Telecom, the company that launched the product, adding that it does not require a tech-savvy user.
The phone, priced at an affordable 299,000 rupiah ($32), is a huge hit in cellphone-crazy Indonesia, where demand has pushed its price up to 380,000 rupiah in some shops.
